WePresent

WePresent Digital Rebranding

WePresent, the digital arts and editorial platform of WeTransfer, began with a small team commissioning artists worldwide to create wallpapers. Recognizing the importance of sharing information about the creative minds behind the artwork, we launched a blog called This Works. However, our passion grew, and we soon found ourselves collaborating with renowned artists like Kamasi Washington, Ryan McGinley, and FKA twigs for more significant projects.

To provide these collaborations with a suitable home, we created a specially-designed new website, which is the WePresent platform you see today. Now, WePresent is a digital arts platform that aims to share unique and unexpected stories about creativity, celebrating its extraordinary impact on the world. Through art, music, photography, film, and literature, we partner with some of the most exceptional creative minds worldwide to tell stories in innovative ways that inspire our readers.

In collaboration with the internal WePresent team and BVA (Bureau of Visual Affairs) I worked on the redesign, art direction and rebranding of the entire WePresent platform.